Monday, March 29, 2021

Easy Creation of Interactive Virtual Staging

FIRST IN Interactive Virtual Staging process begins with our tech team creating the property (or selected portions) to scale. This is referred to as a “Virtual Environment”, which is designed to look and function exactly like the property it portrays.


This is created from floor plans, blueprints, or sketches, and is based on the square footage of the property and the various rooms or areas. Because each “Environment” is created from floor plans or drawings, there is no need to visit the property or property site. A subject property can have a Virtual Environment completed at any phase, ranging from before groundbreaking to existing for many years.


The creative process can include the entire property or only selected rooms or areas. For example, it is possible to feature the master bedroom and a 2nd and 3rd bedroom instead of an entire unit, or show one bathroom with a shower and another with a bathtub.


Residential properties offering a specific view, such as a waterfront or elevated city view, can submit specific photos of the view for the tech team to incorporate. This includes upper floors, with drone photos a possibility.


A FIRST INVirtual Environment can feature an entire interior (or selected rooms as indicated above). Exterior space and amenities can be included if desired. Most common exterior requests include showcasing landscaping, a pool, deck, and/or patio, and parking options. If a developer or builders wishes to show exterior design styles and allow for paint color choices, it can be included.


Specific square footage and layouts are important to the final presentation. Potential buyers or tenants experiencing the property Environment should be able to negotiate hallways, corners, and shelf heights as realistically as possible.


The process of creating a precise Virtual Environment from scratch takes our tech team several business days to complete, and is key part of the preparation process.


Residential developers, builders, or brokers, anywhere in the world can request a free no obligation estimate by providing the necessary information on qualifying properties. 


Once created, there are numerous ways that everyone from designers, installers, and contractors to potential buyers, tenants, lenders, and investors can "view" the exact property or selected rooms. These ways range from being at the property site or sales office to online from anywhere. 


Consequently, important decisions can easily be made prior to visiting the property site and/or prior to the property being built or completed. 


Friday, March 26, 2021

The Importance of Advance Interactive Virtual Staging During New Construction

Ultimately, the goal is to market each property to the end user, whether it is a potential buyer or tenant. It is this phase which is the most significant use of a finished InteractiveVirtual Staging Environment.



This is because the subject property does not need to be built or completed, since all that is needed are the plans. Its location can be anywhere in the world including multiple locations.


Perhaps the most significant feature of FIRST IN Interactive Virtual Staging is that a potential buyer or tenant can actually do more with it than if they were standing inside of the completed property. While at the property, they might not like how a wall color, flooring, fixtures, or the furniture style looks. You can show them photos of sample tiles, but a hand held sample does not do your property justice.


When using our Interactive Virtual Staging, they can experience the property under a variety of choices. Once they see how furniture similar to theirs would look, or with a preferred choice of color, their level of interest is certain to increase.


Potential buyers and tenants can experience this feature at the property. Better yet, they can also experience it from the comfort of their current home. They could be in your sales office or anywhere there is Wi-Fi. If using Virtual Reality goggles (or with a Play Station 5), they could “walk through” the property room by room and make choices.


A huge element to this feature is that our Interactive Virtual Staging can be available months before construction or renovation is completed. The original idea of this concept is to be able to have it sold (or rented) on the ready date.


There are many financial advantages for a builder/developer to have the property sold or rented before the ready date. The immediate financial savings include:


+ Maintenance costs

+ Security costs

+ Personnel (property manager, sales staff)

+ Utilities costs

+ Possible staging costs

+ Possible mortgage or construction loan interest costs


Before Interactive Virtual Staging was so readily available, it would take months and months to sell out a development. The monthly costs for several units, even for three months, often far exceed the cost of our Interactive Virtual Staging. Real estate agents and brokers had to wait those months before earning their commissions.


Meanwhile, having a new project sold or leased as soon as possible allows the builder/developer to more quickly move on to their next project. That could add millions of dollars more to their pockets more quickly!


This is why Interactive Virtual Staging is so effective. The savings and financial benefit outweighs the cost. Potential buyers and tenants gain more and better choices with more reasons to consider the property, even if they can see it.