Seeing the (below linked) article about the lack of protection from the sun at many bus stops in a major city got me to thinking about how this situation could be an opportunity for real estate and business professionals in cities large enough to have a bus system.
People often have to wait for several minutes, sometimes longer, for the next bus to arrive at corners where there is retail or office space in operation. Suppose these buildings have room in front for a few chairs where people could wait and enjoy the air conditioning, heat, and/or protection from rain, snow, and wind in addition to the sun.
Let's say the average wait time is 5 minutes. If your building can "host" people waiting for the bus throughout the day, you could save your municipality thousands dollars of construction and improvement costs since they would not need to build a waiting station with protection.
There are plenty of retail and office buildings next to bus stops which spend thousands of dollars marketing and advertising for new business. Meanwhile, they may be missing out on a consistent opportunity to attract their target audience.
Someone "waiting" inside their location can certainly get there, and likely on a regular basis. For some businesses, that is half of the battle. They are a captive audience for those few minutes, especially if it's every day. If they are going to use your chair to wait, they can watch or listen to information about your business, or buy your product or service at the same time.
Depending upon the nature of your business, you could hire or allow a specialist to take care of people all day long while waiting. Perhaps they could get a quick trim, buy a beverage to take with, or do something like watch a video of a nearby apartment for rent or home for sale. Or, they can stand outside in the hot sun or the rain. You have a choice.
It's all about being where your target audience is.
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