There is a lot to be said for keeping track of industries outside of real estate which impact your real estate business, whether as a broker, investor, or developer. One example, especially on the commercial side, is restaurants. As 2026 unfolds, we continue to see some restaurants expanding to more locations while others are closing under performing locations. There are instances of both happening within the same markets, reducing the likelihood that demand is always the reason.
Successful marketing in real estate, whether a property, opportunity, or business or personal brand, comes from having the best possible offering or presentation. Be able to take information and spin it in your favor. The National Restaurant Association recently issued its latest research findings which could impact decisions in 2026. (It is linked below.)
Reviewing it shows plenty of trends and statistics which are based on hours of research over long periods of time. There are reasons to buy, expand, sell, or consolidate within a single in-depth report. The key to being “first in” on a new and successful opportunity is knowing how to find and utilize the right information in your favor.
A second and unrelated article is also linked below, providing an example of what can happen when you have the right research to apply to the right opportunity. Many of us have been following the resurgence in real estate and business in Detroit after many years of stagnant activity.
Some people may find it hard to believe, but there is about to be a $2.4 million investment in a Chinatown section of Detroit. It took plenty of research and experience to complete a successful proposal to bring an investment of that size together in an area that had not had it happen for a long time.
My valued clients, students, and connections are all over the U.S. with few involved in the happenings of metro Detroit. You can be anywhere and see how much the information provided in the two articles below, along with my theories of the impact of research, can make a difference. Chances are there are opportunities for a significant investment in restaurants and commercial real estate to happen. They need plenty of research and a very strong presentation in order to happen. To put it in restaurant terms, my team and I offer full service opportunities!
https://wtop.com/wp-content/uploads/2026/02/SOI-2026-Report-Watermarked.pdf
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