What a difference a few months can make. The story (linked below) about building a “wildfire resistant” house would not have generated many views as recently as Thanksgiving and the holiday season. Now, there are plenty of real estate developers, investors, and brokers that should find the information helpful.
There are lessons to be learned because of all of us seeing the spread and damage of wildfires in Southern California and more recently in other parts of the country. Add in the consideration that new construction starts are becoming less frequent than we have seen in recent years. If they are going to be built, they need to have added protection.
However, the significance to me is that this type of research is available, and not only because it is timely. Part of my strategy of performing and providing helpful research for clients and connections is to take from my resources. Over the years, I have made it a point to save helpful and credible articles like the one below to have this type of information handy for if and when needed. Just as many sales people lose business by not following up when they should, a lot of helpful research goes unused because real estate investors and professionals didn’t retain it.
Whether you make notes of your key takeaways or save and label the link, it can make a huge difference to have information to rely on that your competition or the person at the other end of the bargaining table doesn’t. I enjoy coaching real estate professionals and investors on how to collect and best utilize research to their advantage. Let’s connect!
https://www.scientificamerican.com/article/how-to-build-a-wildfire-resistant-house/
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